As we come to the end of another challenging year I want to take a moment to speak to you seriously about why you should continue to be our customer.
I want to personally thank you for your loyalty to Gatto’s Tires & Auto Service and making your tire and service purchases here. You have made a smart choice in selecting our stores, and I have every confidence you will not be disappointed.
It’s very tough these days to make confident purchasing choices. Budgets are tight and everyone is trying to make each penny stretch as far as possible. But I want you to know that while there are other options available to you that purport to have “the lowest prices,” the true value of your buying experience today far exceeds whatever you might “save” shopping at cheaper alternatives.
From mass merchants like Walmart and price clubs like Sam’s Club and Costco, there are certainly plenty of places where less expensive tires can be found. National chain stores, too, promise to save you money. But none of these alternatives are as invested in their customers’ well-being as Gatto’s. None are as committed to your safety, and surely none can claim the level of expertise that Gatto’s and our staff holds. Why? Simply put: This store is focused completely on tires and service, and nothing else. Ask yourself this: Do I want to purchase something this important to my well-being, and that of my family, from a place that doesn’t even specialize in tires?
Check out the experience of one of our new customers, June Wright, who had a few disappointments before she found Gatto’s.
Read June Wright’s Testimonial here
Then ask yourself this question: Do I really want to buy the cheapest tires? All tires are not the same. There are many differences in quality and performance between the cheapest tire and the most expensive. When it comes to the only part of your vehicle that touches the road—a connection to the street that is only the size of a standard envelope—do you really want to buy the least expensive tires? Because Gatto’s is a local business, the staff here have a special appreciation for the performance and value customers expect. We know and care and will always deliver the best options for your safety and your wallet.
I have some more reasons to choose Gatto’s and I’ll share them with you in the next “On the Road”. For now, let me wish you and yours the very best during this holiday season.
Pam
PS: We want to thank all of you who participated in the Holiday gift drive to benefit the children in Brevard County’s foster care system. Because of your generosity and the hard work of Brevard C.A.R.E.S. there will be many more smiles on a lot of young faces when the big day arrives.
